SorcererMickey
January 28th, 2005, 02:41
Super Bowl Champs Won't Be 'Going To Disney World'
POSTED: 12:41 pm EST January 27, 2005
UPDATED: 1:16 pm EST January 27, 2005
The phrase "I'm going to Disney World" is synonymous with the Super Bowl.
But after 19 years, the Walt Disney Co. is not going to do the ad with the Super Bowl champions, even though the championship is being played in Jacksonville.
Company officials said they have other promotional campaigns they're focusing on right now, WESH NewsChannel 2 reported.
Disney said it may just be a temporary break because next season, ABC will broadcast the big game. ABC is owned by Disney.
A 30-second commercial during the Super Bowl costs $2.4 million.
The Philadelphia Eagles will take on the New England Patriots, the defending Super Bowl champions, on Sunday, Feb. 6.
Source: http://www.wesh.com/news/4135604/detail.html
POSTED: 12:41 pm EST January 27, 2005
UPDATED: 1:16 pm EST January 27, 2005
The phrase "I'm going to Disney World" is synonymous with the Super Bowl.
But after 19 years, the Walt Disney Co. is not going to do the ad with the Super Bowl champions, even though the championship is being played in Jacksonville.
Company officials said they have other promotional campaigns they're focusing on right now, WESH NewsChannel 2 reported.
Disney said it may just be a temporary break because next season, ABC will broadcast the big game. ABC is owned by Disney.
A 30-second commercial during the Super Bowl costs $2.4 million.
The Philadelphia Eagles will take on the New England Patriots, the defending Super Bowl champions, on Sunday, Feb. 6.
Source: http://www.wesh.com/news/4135604/detail.html